Identify the different types of briefs used in the media industries?
- Contractual - Involves a signed agreement with stated objectives. If you or the other party were to break any agreements you would be in breech of contract and could face legal action
- Negotiated - Two parties have differing ideas and a compromise has to be found that makes both sides happy, sometimes involving a third party (An arbitrator)Informal - More of a verbal agreement between parties with nothing official or in writing, less formal so to speak
- Tender - The production company might find out someone is looking for a video. They put together a brief with a proposal and a budget and send it to the potential client. The client would look at all the different tenders they receive and choose the one they prefer.
- Co-operative brief - You work alongside other production companies or organisations who also have a brief therefore your brief has to co-operate with the brief they are working on as well.
- Competition brief -The professional advisor prepares the competition brief and may request the help of others to assist with various sections.
Contractual Brief Example: http://www.aw-wrdsmth.com/FAQ/faq-short_contract.html
Negotiated Brief Example:
Informal Brief Example:
Tender Brief Example:
